BizReport: What Merchants Need to Know About Contextual Commerce

November 1, 2016

Contextual commerce is not new to the digital space, but it is becoming more important as consumers increasingly look to social media to find or research new products. Here’s how brands can do more with contextual commerce. 

Commerce expert and CloudCraze EVP, Ray Grady, discusses the importance of contextual commerce for B2B brands with reporter Kristina Knight from BizReport. Read the full story, “Expert: What merchants need to know about contextual commerce,” in BizReport to learn how contextual commerce inspires buyers to purchase, lowers the number of abandoned carts and increases customer engagement.

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