Written by Sarah Traxler, Vice President, Marketing | Mar 14, 2016
Today is an exciting day at CloudCraze. We moved into our new corporate headquarters in Chicago, and launched a new look and feel for our brand and logo.
Our company has evolved since we first launched on the Salesforce AppExchange in 2009, which is why we launched a new mark and logo to represent where we are today and where we’re headed in the future.
We’ve grown from a fast-paced startup to a mature, enterprise-class B2B commerce platform powering commerce for many of the world’s largest brands like Coca-Cola, Kellogg’s and Ecolab. We play a significant role in the Salesforce ecosystem as the only native B2B commerce provider, and last year, we were recognized as one of the eight most significant B2B commerce suites by Forrester Research.
Around the same time, we secured an investment from Aktion Partners to scale our commerce platform and grow our company. We’ve come a long way since our inception, adding many new team members and clients, and launching our EMEA headquarters this year in London.
The future is bright for CloudCraze and our new logo, typeface and branding represent our journey and industry-leading technology. Our new mark’s roots are derived from the original Cs in CloudCraze, and is complemented by a sophisticated font treatment. Our refined tag line, “Commerce on Salesforce,” represents our established position in the commerce marketplace and Salesforce ecosystem.
We are excited to build on our momentum in 2015 and 2016 to continue to help leading global brands provide compelling, customer-first commerce experiences. So we invite you to take a look around, explore our resources, and learn more about how to do commerce on Salesforce and gain a 360-degree view of customers. Tell us what you think of our new branding on Twitter @CloudCraze.