“We now have the chance with the CloudCraze infrastructure to really become more of a hub for our industry.”
Head of Marketplace Division
As a native application on Salesforce, CloudCraze leverages the core capabilities of the Salesforce platform, including a shared database, standard and custom objects, workflow rules, localization, reporting and more. With the base functionality in place, CloudCraze focuses development on building a robust commerce platform on top of Salesforce. It also means that with CloudCraze, you work in “clicks, not code,” making the platform easy, flexible and fast for both your business and IT teams to use.
Salesforce delivers upgrades three times a year, from small enhancements to major product launches. This is the value of SaaS. As a native solution, CloudCraze follows the same upgrade cycles as Salesforce, meaning you can immediately take advantage of platform, feature and functionality upgrades and innovation.
Because CloudCraze is built natively on Salesforce, there is no integration required between CloudCraze and Salesforce. You can connect any existing enterprise technology or integrations on Salesforce with CloudCraze, whether it’s your ERP system, a variety of micro-services or components from another technology platform. With native commerce, you have less connectors to build and maintain.
The powerful combination of CRM and commerce gives businesses access to complete and accurate customer data, which leads to informed interactions and superior engagement. CloudCraze offers businesses a single lens across all channels and functions - Salesforce Sales Cloud, Service Cloud, Marketing Cloud and Community Cloud. Transform your customer relationships through this data-driven approach.
B2B buyers and sellers want a streamlined ordering process. Order management allows buyers to more efficiently track their online orders and allows businesses to more easily fulfill and provision products and services.
CloudCraze order management capabilities go beyond traditional distributed order management and provides a data-driven experience to simplify fulfillment operations. Benefits include:
Customers crave more control. Companies across industries are responding to this need by shifting to a subscription-based model – offering customers the power to choose their bundles, how and when they pay, and most importantly manage their upgrades, downgrades and cancellations.
With CloudCraze, offers and subscriptions strategies can easily scale to meet changing business needs. CloudCraze delivers the advanced capabilities that form a superior customer experience, including:
Buyers demand information. They regularly compare and explore products and services online prior to making a purchase. In fact, 80% of buyers engage digitally before they transact with a brand.
CloudCraze empowers your organization to synthesize and curate data. Better inform your buyers’ digital buying experience, no matter the device or where in the world they are. Our catalog management capabilities:
B2B brands must simplify the selling the process online. The challenge is that most complex products are sold offline. Guided selling helps customers more easily purchase your most complex product offerings through the digital channel.
CloudCraze provides an error-free ordering experience for B2B buyers through guided selling:
There’s no simple formula when it comes to B2B pricing. Buyer/seller agreements require the support of a variety of complex pricing options (contract and multi-contract pricing, global price waterfall, optimized pricing, usage-based pricing, periodic payment terms and subscription management). Customers expect access to their specific pricing and promotions – whether shopping online or offline – ensuring their orders and invoices are accurate.
CloudCraze helps you decrease the cost to serve customers and increase sales through its advanced pricing and personalized promotion capabilities:
We live in a global economy. Whether you are a multinational or domestic organization, digital provides a low cost means to expand beyond geographic boundaries. The challenge is scaling your business globally from a single investment.
The CloudCraze platform provides your organization with the capabilities to sell across the globe:
Your customers demand instant access to your brand, the products you sell and relevant offers and content. Curating an engaging experience with embedded content is essential to digitizing your brand.
CloudCraze empowers business users to provide the buyer with a relevant online experience with:
Administrative interfaces are often clunky and developer focused. Business and IT users are required to navigate multiple interfaces, which only grant them a narrow view of the platform. CloudCraze allows non-technical users to manage the business side of commerce through configuration and workflow – and without IT support. An intuitive, role-based administration experience is key to success: increasing internal collaboration, simplifying site maintenance, and accelerating your company’s ROI.
CloudCraze provides a secure, role-based administration environment for business and IT users. Capabilities include:
CloudCraze is built natively on the secure, compliant, scalable and reliable Salesforce Infrastructure. It’s a trusted infrastructure that supports transparency and constant innovation, and CloudCraze is leading that innovation in commerce.
Head of Marketplace Division
Customer Facing Solutions