Mar 27, 2017
B2B commerce platform built on Salesforce recognized for CRM-enhanced eCommerce and ability to support sales representatives globally and locally
CloudCraze, the enterprise B2B commerce platform built natively on Salesforce, has been recognized by Forrester, an independent research firm, in The Forrester Wave™: B2B Commerce Suites, Q1 2017. The company was named a strong performer and cited for aggressively building out its implementation partner network, and for its globalized and localized sales support and CRM-enhanced eCommerce. The report also notes CloudCraze is “a best fit for existing Salesforce B2B customers that are looking to build on their investment in Salesforce and get up and running with eCommerce relatively quickly and easily.”
“Being recognized by Forrester as a strong performer is an enormous honor and we’re proud of the value we provide our customers, said Chris Dalton, CEO of CloudCraze. “We’re dedicated to empowering B2B companies with an agile and robust platform that captures insight from sales, service, and commerce interactions to enhance the customer experience and increase revenue. Our number one priority is giving our customers the flexibility and connectivity necessary to drive digital transformation in the rapidly evolving market.”
The report states that due to CloudCraze’s Salesforce nativity, the platform “enables existing Salesforce customers to spin up enterprise commercial selling sites in very short time frames. The company is well positioned to leverage its pre-integration with Salesforce to offer salespeople CRM-enhanced eCommerce as well as globalized and localized sales support.”
Companies included in The Forrester Wave™: B2B Commerce Suites, Q1 2017 are evaluated on their current offering, strategy and market presence. CloudCraze received the highest score possible in the target market and B2B focus, and total cost of ownership criteria. It received a four out of five in the product strategy and roadmap and company vision criteria.
CloudCraze offers B2B companies a fast, scalable and connected solution for digital commerce. The platform improves the B2B experience by empowering customers to communicate, research, browse and purchase wherever and whenever they want. It further supports businesses by providing a holistic view of the customer through commerce native on Salesforce, the world’s leading CRM solution. CloudCraze’s API-first, Salesforce-native architecture and micro-service offerings support customer engagement with greater agility and flexibility to innovate, like connecting the customer to AI-driven experiences.
“The B2B industry is experiencing a marked transformation towards digital and as a result, cloud-based solutions are becoming increasingly more critical for organizations’ commerce strategy,” furthered Dalton. “The connectivity and agility of the cloud will enable buyers and sellers to move beyond the complex, rigid solutions that many still use today. As the industry continues to advance, CloudCraze will remain on the forefront of innovative technologies to help B2B organizations enhance their digital commerce success.”
CloudCraze delivers robust B2B commerce native on Salesforce that allows businesses to generate online revenue fast and easily scale for growth. CloudCraze delivers seamless interactions across commerce, sales, marketing and service for a 360-degree view of data that’s 100 percent connected to the customer. With its trusted Salesforce infrastructure and core capabilities, the powerful CloudCraze platform provides infinite flexibility to extend functionality, add products and channels, and conduct billions of dollars in transactions anywhere. CloudCraze powers eCommerce for Coca-Cola, Avid, AB InBev, Barry-Callebaut, Ecolab, GE, L’Oreal, Kellogg’s, WABCO and more.
CloudCraze is a Platinum Salesforce ISV Partner.
Senior Director, Marketing